If you have your website or any online business then you must have known the importance of “SEO” ( search engine optimization). And whenever I talk about SEO the first name that prompts up suddenly in my mind is “Moz.com”. In case you are still unaware of Moz.com then let me first tell you that it is backed by the huge community of SEO and have expertise in making SEO building tools and link building.
Recent Moz has invested a lot of effort and hard work in the new improved domain Authority. And here in the article below, I am going to briefly talk about Moz Domain authority and a few simple and easy ways to increase domain scores at Moz.com.
So let’s have a look.
What Is Moz Domain’s Authority?
Basically it is a Search engine ranking score, Moz domain authority predicts how good a website will rank in search engine results commonly known as “SERP”. The Domain authority score generally runs between 1-100 in numbers. The main idea of calculating the domain authority is by evaluating the following factors
- Linking root domains
- Number of total links
- Single DA score
Now you must be wondering about the ways that can help to increase domain score at Moz.com. So following are the 3 simple ways to increase your DA score.
Select A Good Domain Name
Just start from the beginning, the most important thing while selecting your domain name is “relevance” make sure your domain name is relevant to your website. Try to keep it simple and easily memorable so it remains in the people’s mind for a longer period of time. In addition to that make sure your domain is not going to expire anytime soon. Once you have done with selecting your domain name then move onwards to the next step.
Create Linkable Content
“High-quality links from multiple domains” is one important factor used by Moz.com while calculating Domain authority score. So another simple way to get a better score is to produce high quality and linkable content that is published regularly. Your content must be
- Related to your target audience.
- Related to your brand.
- Well written.
While creating content for your website, keep the above 5 key points in your mind.
Make Sure You Have A Mobile-Friendly Website
Back in the days having a mobile-friendly website was cherry on the top. It was a choice but now the “mobile-friendly interface” of any website is mandatory to get a better DA score at Moz.com. Make sure your website is mobile friendly and easily used by the visitors (even if they are visiting it for the first time). The following are some of the main reasons why you need to have a mobile-friendly website.
- Now, mobile searches are more than computer/laptop searches (mobile searches are 60% of the total searches).
- Recently, Google has started working on Mobile friendly indexes and websites, if your website is not mobile-friendly, you are already out of competition.
- Non-mobile friendly websites have a negative impact on your DA score and of course, you don’t want it.
In case you still don’t have a mobile-friendly website, then don’t worry just go to google mobile-friendly test, google will guide you with some simple steps to make a “mobile-friendly website”.
Getting a better Domain score at Moz.com is not an easy job, it requires a lot of hard work and dedication. Share your tips and practices to get a better DA score at Moz .com